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Sabras Radio & SAB TV tie-up for Navratri 2016



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Sabras Radio has roped in Sony SAB TV as the official partner for its annual Navratri celebrations, starting this weekend.

The popular Midland’s Asian radio station will be holding its Navratri 2016 event at its studios this Sunday (2nd October) between 14:00 and 17:00. The free event, will be open to the general public, with a mixture of Ras Garba and Dandia. The event will also feature live performances by Vikram Nizama’s Khelaiyya Group and Music Arts’ Rajendra Pala and Madhavi Thakkar. Other local singers will also be participating in the celebrations. It is hosted by Sabras Radio’s Gujarati Breakfast presenter, Shobha Joshi.


Sabras Radio Navratri (archive picture)

Raj Baddhan, Operations Manager, Sabras Radio said, “Its an annual celebration for our listeners to come together for Navratri. Its a free community event for our listeners to get involved in. Its going to feature some of the best Navratri talent in the Midlands, with amazing performances and competition prizes as a giveaways. Thanks also to our sponsors Sony SAB TV, who have teamed up with us again for this fun event.”

The event will be broadcast live on-air and online via the station’s website. The event is also sponsored by Kabhi Kabhi Food Mart and Santosh Day Centre.

Sony SAB TV is also sponsoring the Navratri Dandia Mix every night at 19:00, starting on 1st October. It will feature non-stop dandia music exclusively on Sabras Radio.

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